Still Searching…

The conditions governing the digital world have led to a radical diversification not only in photography but also in the theory that underpins it and the history that is written about it. Photographic media and forms are incorporated into complex tech technological, capitalist and ideological networks; the experts who are conducting scholarly research into the role of photographic images thus come from very different disciplines. The expansion of the discourse surrounding these images is also reflected in Still Searching…, the blog on photographic theory that was initiated by Fotomuseum Winterthur in 2012 and which subjects all aspects of photography and its role in visual culture to interdisciplinary scrutiny. The bloggers invited to the online format operate at the forefront of research and enhance our awareness of current issues that are relevant to photography.

Blog series: Images without Viewers

Jodi Dean | 05.01. – 29.02.2016
Images without Viewers

2016 kicks off with a new blog series by political theorist Jodi Dean, “Images without viewers“. Until the end of February, Dean will reflect on the repetition and circulation of images in communicative capitalism. In today’s digitally networked communication practices, photographs and images are incorporated and blended together with speech and writing, a process designated by Dean as “secondary visuality” (akin to Walter Ong’s “secondary orality”). How do mass personalized media involve “secondary visuality,” and what are the political repercussions? What does it mean when images are less for view than they are for circulation?

Images without Viewers: Imitation, Repetition, Circulation

Wednesday, 10.02.2016
<p>My posts have been exploring secondary visuality as a key attribute of communicative capitalism. Secondary visuality names the primacy of the image in technologically mediated mass personal communication. Rather than the privilege of top-down communication (broadcast media, advertising) or a means of expression confined to artists and professionals, visual communication is part of everyday communication in digital networks.</p>

Images in Common

Tuesday, 23.02.2016
<p>In communicative capitalism, we communicate with words and images – what I’ve been referring to as “secondary visuality.” Communicative utterances that might have once been speech acts – like talking on the phone or sending a letter to the editor – now mix words and images: a text with emojis, an animated gif inserted into a comment thread, a meme. New kinds of visual conversations make stories out of photos and short videos (Snapchat). As interactions that flow across our screens, multiple images envelop us in a montage of humor, horror, the mundane, and the bizarre. Words and images are equivalent. One does not replace or subordinate the other. They intermix, mash, and mingle such that neither alone can be said to be the repository of truth.</p>